Marketing Leader

Location -Mumbai , MH ,India (IN) 

Job ID -6295

The Team

We are a high-performance team who use data to hyper-focus our creativity on real commercial objectives. We settle for nothing but the best for ourselves, our team and our brand. We are tactical. We are strategic. We work hard. We make excellence a habit. We get results.

Think you've got what it takes?

The Marketing Leader will…

• Set annual marketing plans in coordination with stations managers
• Provide stations with the support needed to execute the set plans.
• Manage all events and exhibitions.
• Create exhibition materials, handouts & sales tools required for the event
• Create and execute the B2C & B2B marketing campaigns
• Manage content calendar and social media channels.
• Work closely with central team to roll out B2B – Account Based Marketing Campaigns targeting potential customers to drive leads.
• Work closely with the Country Manager to identify how marketing can support to achieve the overall business objectives.
• Review incoming briefs and ensure all information needed are included before sharing with the creative team
• Stay up to date with the latest technology, trends, and best practices in different markets
• Reporting: present and share ideas, results, and gap analyses
• Design, priorities and execute specific activities and marketing campaigns with the support of the central marketing team
• Research competition, investigate benchmarks and provide suggestions for improvement
• Manage the Local Marketing budget.

Actions:

• Give strategic input during prep phase of major campaigns
• Recommendations to central marketing and product teams for enhancements and new features
• Regularly re-visit our on-going communication strategy

You’ll enjoy and succeed in this role if you have….

• In-depth knowledge of different digital marketing channels
• Sense of ownership and pride in your performance and its impact on company’s success
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• Good all-round understanding of marketing, content, partnerships, events + influencers

Experience required

• 4+ years in a similar Marketing role
• Degree in Marketing, Digital technologies or similar relevant field preferred but not essential
• B2B & B2C experience crucial  
• Great understanding of the Indian market
• Excellent communication skills, both written and spoken.

Company Overview:

Since our founding in 1982 we have grown to become a world leader in comprehensive transport and delivery solutions for business and consumers. Headquartered in Dubai, at the heart of the world’s most dynamic commercial hub and on the site of historic trade routes linking east and west, commerce and transport are deeply embedded in Aramex’s DNA. We are dedicated to transforming the face of trade, expanding our operations rapidly to better connect businesses and consumers worldwide.